26 September 2016

All Eyes On: Nelson Yap

In this issue of All Eyes On, we caught up with Nelson Yap, 34, Managing Director of Benjamin Barker (Cathay Cineleisure Orchard), The Assembly Store and The Assembly Ground (The Cathay)!


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WHAT WERE YOU LIKE AS A YOUTH?

Youth I recall was, sleeping at the back of the class, sometimes missing recess and waking up hungry and struggling for school to end. (Strongly do not recommend for youths to follow) Skateboarding, playing in bands, going to church and child labour in dad’s warehouse during school holidays.


TELL US ABOUT HOW YOUR BRAND GREW FROM BACK THEN TO NOW.

Benjamin Barker started out as a menswear label targeted at executives selling suits, shirts and shoes. We have since grown to incorporate a lot more lifestyle elements into the brand slowly introducing casual and seasonal wear. Ultimately, we aim to be a one stop shop for men with well curated products. Our products which focuses on evergreen classics are detailed with vintage and modern subtleties. We now have 9 outlets in Singapore and 1 more coming up in JEM in August 2016.


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ANYONE WHO HAVE MADE A SIGNIFICANT IMPACT ON YOUR LIFE THAT LED TO YOUR SUCCESS?

There really isn’t really one person that made a significant impact. The success of BB is attributed to the faithfulness of the founding team. Their humility, hunger for growth and positivity in the midst of hardship is what has carried us through tough times. And Success to me, is when a team sticks together during times and braves through it together. Growth internally will reflect growth externally.


WHAT ADVICE WOULD YOU GIVE TO YOUTHS WHO HAVE A DREAM TO SET UP THEIR BRAND/ BUSINESS?

Go for it! Make sure you surround yourself with supportive and honest people. It’s gonna be tough! But nothing great comes easy!

13 October 2017

A Christmas Gingerbread Story

Embark on a fun adventure with our half-baked hero by playing carnival games!

03 October 2017

Horror Haunt: School of Horrors

Enter only if you dare


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  • May the bravest of the living step forth to bring the girl’s soul to rest and restore peace to the school grounds.
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Horror Haunt: School of Horrors opens its door today till 22 Oct, 6 to 10pm at The Cathay and 26 to 29 Oct at Cathay Cineleisure Orchard.
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#CathayHorrorHaunt
  • Get in the mood for spook! 
Visit Cathay Malls’ Horror Haunt: School of Horrors at The Cathay from 18 - 22 Oct, and at Cathay Cineleisure Orchard from 26 - 29 Oct.
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To enter, simply present a $5 spending receipt from the Malls or a #CathayCineplexes movie ticket stub.
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#CathayHorrorHaunt
  • Give it up for the All-Babes Group Finalists! .
We'll soon find out who are the Top 4 Soloists who'll be battling out for the title!
  • The first ever All-Boys group category was electrifying! So much energy, creativity and sick moves.
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We're loving the energy in the house right now, come on down to join us for the All-Babes Group Category, Judges showcase and crowning of the Champs!